Get your products in front of the right people at the right time with modern merchandising strategies for today’s e-commerce businesses.
Merchandising is any practice which contributes to the sale of products to a consumer. It involves acquiring goods and services and making them available at the places, times, prices, and quantities that enable a retailer to reach its goals.
Today, companies are shifting to an omnichannel merchandising strategy with an emphasis on e-commerce. The goal of a merchandiser is to stimulate interest and entice customers to make purchases by improving product assortment and the display of those products, but advancements in e-commerce tech are allowing organizations to automate many manual processes. Market research, development of new products, coordination of manufacturing and marketing, and effective advertising and selling are all functions required for the planning and promotion of online sales.
Our team of industry veterans provide retailers, merchandisers, and e-commerce managers with insights, tips, and fresh perspectives on a variety of merchandising topics. If you’re interested in learning more about how these strategies can grow product assortment, boost sales, increase inventory turnover, and improve customer satisfaction and loyalty, check out our articles below.
Make your goods and services available to your customers at the right places, times, prices, and quantities
Get answers to questions about automating and improving your e-commerce merchandising capabilities. Learn more about product information management software, promotions, and product assortment