Videos

On-Demand Webinar: ACP vs. UCP: Framing the Investment Decision

Agentic commerce is here. The question is how to respond.

Watch this on-demand webinar with Laurence Nixon (Director of Product Marketing, fabric) and Mark Lewis (Founder & CEO, Netalico) as they break down ACP vs. UCP, Shopify’s evolving strategy, and what these new protocols mean for visibility, checkout, and near-term investment decisions.

In this 30-minute recording, you’ll learn:

  • The real difference between ACP and UCP
  • How Shopify, Google, and OpenAI fit together
  • How to evaluate the 4% OpenAI checkout fee
  • A simple framework to guide your next move

Watch the webinar now!

Before you enable checkout anywhere, make sure your products can actually be found. Take fabric’s free AI Search Assessment to see how visible your catalog is in AI-driven search.