Commerce platform innovator names Matt Kaminski Chief Revenue Officer and Jay Topper Chief Customer Officer

fabric, the creators of the next-generation commerce platform, today announced the appointments of accomplished industry veterans Matt Kaminski as Chief Revenue Officer and Jay Topper as Chief Customer Officer. The announcement follows a momentous year of growth and innovation for fabric that included 260% year over year growth in Gross Merchandising Value, and 277% year over year growth on number of transactions on the fabric platform, as well as industry recognition, and the unveiling of innovative new technologies. 

fabric is on a mission to revolutionize commerce. The company’s headless and composable commerce platform, applications, and APIs support merchandisers, operators, and developers within high-growth brands and retailers for a much more modern commerce experience. Customers such as Chico’s, Debenhams, Pier1 Imports, and Crate&Barrel have vastly innovated their omni-channel retail customer experience using the fabric platform.

Matt has led go to market teams in enterprise software for over two decades. He comes to fabric from Power Factors where he served as chief sales officer, and before that, spent eight years with Salesforce, most recently serving as VP of enterprise sales. At fabric, Matt will be responsible for revenue growth globally.

Jay Topper has decades of retail industry experience, joining fabric from Chico’s FAS, where he most recently served as Chief Digital Officer, and from FTD, serving as Chief Digital Officer and EVP Chief Technology Officer. At fabric, Jay will be responsible for continuing to build and drive the next phase of innovation, strategy, and growth for fabric’s platform.

Matt and Jay join seasoned marketing innovator and industry veteran Christelle Flahaux to bolster the fabric executive team. Christelle was appointed EVP and Chief Marketing Officer last November. Prior to fabric, she served as senior VP of Brand, Growth, and Experiences for Automation Anywhere, Head of Marketing at FortressIQ, and Chief Marketing Officer at Host Analytics. 

“We’re beyond thrilled to have Matt and Jay join Christelle to round out our executive team and help further guide us through an exciting new chapter of innovation and growth at fabric,” said Mike Micucci, CEO of fabric. “With their industry expertise and market experience, we look forward to further accelerating fabric’s dedication to modernizing commerce.”

fabric continues impressive momentum, including:

• Experiencing 260% year over year growth in Gross Merchandising Value, and 277% year over year growth on number of transactions on the fabric platform;
• Being named a “Major Player” in two recent IDC MarketScape reports; IDC Marketscape Worldwide Enterprise Headless Digital Commerce Platforms 2024 Vendor Assessment (Doc number #US50626423, June 2024) and IDC Marketscape Worldwide Enterprise B2C Digital Commerce Applications 2024 Vendor Assessment;
• Announcing the availability of Product Catalog, a game-changing commerce-first approach to product data that centralizes, organizes, and delivers product information on any channel;
• With fabric Product Catalog, Debenhams, an iconic British heritage brand, announced it has scaled its catalog to three million SKUs and easily deploys millions of product updates daily;.
• Releasing the availability of fabric Order Management System (OMS), unlocking commerce services like dropship, to streamline real-time inventory and order management. 

To learn more about fabric technology, go to: https://fabric.inc/videos/fabric-overview.

About fabric

fabric is the next-generation commerce platform that is designed to provide the commerce services customers expect so they can build world-class experiences, anywhere. fabric is on a mission to revolutionize commerce for everyone, and we empower businesses who are striving to deliver commerce that drives conversion and customer outcomes. Leading retailers, including Chico’s, Brooklinen, and Ashley’s Furniture, trust fabric to run their modern commerce business. Headquartered in San Francisco, fabric was founded in 2017 by a group of industry veterans determined to bring the same technical principles found at Amazon to retail. Learn more at https://fabric.inc.

Press Contact:

Cathy Wright
Offleash PR for fabric
[email protected]

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SAN FRANCISCO – June 25, 2024 – fabric, the creators of the next-generation commerce platform, today announced it has been named a “Major Player” in the IDC Marketscape Worldwide Enterprise Headless Digital Commerce Platforms 2024 Vendor Assessment report (Doc number #US50626423, June 2024). 

IDC MarketScape is a leading tech vendor assessment tool, providing in-depth quantitative and qualitative assessments of technology vendors across a wide range of sectors. After a thorough evaluation of the ecommerce platform’s strategies and capabilities, the IDC MarketScape named fabric a Major Player.

The recognition comes shortly after fabric was named a “Major Player” in the IDC Marketscape Worldwide Enterprise B2C Digital Commerce Applications 2024 Vendor Assessment report (Doc #US49742623, March 2024).

Similar to how cloud infrastructure supported the future of the internet decades ago, fabric is commerce infrastructure to support the future of trade. fabric’s headless commerce platform, applications and APIs support merchandisers, operators, and developers within high-growth brands and retailers for a much more modern commerce experience. Customers like Chico’s, Debenhams, Pier1 Imports, and Crate&Barrel are reaping the benefits of fabric’s technology. 

Additionally, fabric recently announced the availability of its Product Catalog, a commerce-first approach to product data that centralizes, organizes, and delivers product information on any channel. Benefits to customers include centralized multi-source data integration, easy-to-use UI, up-to-date product data, and much faster deployment times.

“It’s an honor to be recognized by IDC. Our platform is 100% focused on delivering customer outcomes and building the innovation our customers demand,” said Mike Micucci, CEO of fabric. “We believe the recognition by the IDC MarketScape is a testament to our team’s hard work this past year providing meaningful technology that moves the needle in commerce.”

To learn more about fabric technology, go to: https://fabric.inc/videos/fabric-overview.

About IDC MarketScape:

IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors.

About fabric

fabric is the next-generation commerce platform that is designed to provide the commerce services customers expect so they can build world-class experiences, anywhere. fabric is on a mission to revolutionize commerce for everyone, and we empower businesses who are striving to deliver commerce that drives conversion and customer outcomes. Leading retailers, including Chico’s, Brooklinen, and Ashley’s Furniture, trust fabric to run their modern commerce business. Headquartered in San Francisco, fabric was founded in 2017 by a group of industry veterans determined to bring the same technical principles found at Amazon to retail. Learn more at https://fabric.inc.

Press Contact:

Cathy Wright Offleash PR for fabric [email protected]

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New product catalog empowers omnichannel retailers with the speed and flexibility to deliver the right product information to customers anywhere

NEW YORK – CommerceNext – June 11, 2024 – fabric, the creators of the next-generation commerce platform, today announced the availability of fabric’s Product Catalog. The new offering delivers a commerce-first approach to product data that centralizes, organizes, and delivers product information on any channel. 

Today’s retailers are managing the continual complexity of omnichannel commerce. And digital-first consumers expect high-quality product data at their fingertips, and they expect it delivered instantly across every channel and experience. Keeping product data accurate across product detail pages, shopping feeds, search and post-order communications, is a high priority for retailers to win in this market, but it isn’t easy. Often product data lives in multiple systems – in their ERP, in spreadsheets, in databases, and it exists in different formats. That creates inefficiencies for site merchandisers who then have to work across multiple tools with inconsistent data and they (therefore) can’t merchandise the way they need to drive conversion. 

“At fabric, we built our platform to service digital channels – to do that we took a clean sheet of paper to the product catalog and focused on providing retailers with the speed and flexibility to deliver the right product information to customers anywhere they show up. Our customers are already experiencing the benefits, including significantly enhancing shoppers’ online shopping experience and ease-of-use for merchandisers,” said Mike Micucci, CEO of fabric. 

For example, Debenhams, an iconic British heritage brand and fabric customer, scaled its catalog to three million SKUs and easily deploys millions of product updates daily with fabric. In turn, this has allowed the company to serve multiple stores and automatically create and merchandise an unlimited number of product categories and collections based on defined attributes for their brand, giving Debenhams the flexibility to display products in unique ways to improve conversion.

“fabric’s innovative and modern platform has transformed how we manage and deliver products across any channel, allowing us to significantly scale our offering and provide the best experience for shoppers,” said Dan Finley, CEO of Debenhams. “With fabric, we have the flexibility and business agility to make real-time changes and merchandise our products at the speed our business demands.”

fabric Product Catalog offers retailers key benefits that include: 

• Centralized multi-source data integration – Users can aggregate data from multiple sources into a centralized system, with hundreds of attributes, variants, automated rules and merchandise across digital, social or storefronts. 
• Easy-to-use UI – From complex bundling to merchandising collections, everything is managed through a modern user experience. 
• Up-to-date Product Data- Distributed updates are available to any channel or system, with the ability to ingest up to a million SKUs and distribute more than a million SKU events per hour. 
• Fast deployment – Users can expect to get up and running within weeks, not months and expand with fabric’s full platform of core commerce services that can be adopted individually – from pricing & promotions to inventory and orders.

For more information about fabric’s Product Catalog, request a demo or stop by fabric’s booth #146 at CommerceNext, running June 11-13 in New York. 

About fabric

fabric is the next-generation commerce platform that is designed to provide the commerce services customers expect so they can build world-class experiences, anywhere. fabric is on a mission to revolutionize commerce for everyone, and we empower businesses who are striving to deliver commerce that drives conversion and customer outcomes. Leading retailers, including Chico’s, Brooklinen, and Ashley’s Furniture, trust fabric to run their modern commerce business. Headquartered in San Francisco, fabric was founded in 2017 by a group of industry veterans determined to bring the same technical principles found at Amazon to retail. Learn more at https://fabric.inc.

Press Contact:

Cathy Wright Offleash PR for fabric [email protected]

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Fast-growing British retailer powers 11 brands and millions of daily SKU updates across its collections, goes live in just 3 weeks

SAN FRANCISCO – May 30, 2024 – fabric, the creators of the next-generation commerce platform, today announced that Debenhams, a 243-year-old European department store that was reimagined as a direct-to-consumer retailer in 2021 by the Boohoo group acquisition, has selected fabric to power its expansive product catalog across 11 brands, bringing a modern, composable, agile platform to its commerce experience.

This strategic move supports Debenhams’s growth across all brands, significantly enhancing its online shopping experience for shoppers and ease-of-use for merchandisers. Debenhams increased its catalog to 3 million SKUs with fabric, which in turn has allowed the company to serve multiple stores and merchandise over 7000 collections across thousands of categories, giving Debenhams the flexibility to display products in unique ways to improve conversion. 

“We got Debenhams live in just under three weeks with an enterprise-grade product catalog designed to accommodate their extensive and complex range of products,” said Mike Micucci, CEO of fabric. “Our platform was purpose-built to deliver the on-demand scale and performance Debenhams required to easily deploy millions of daily product updates and leverage our unique collections capability to merchandise across eleven storefronts.”

fabric and Debenhams: Improving the shopping experience with high-quality product data

“fabric’s innovative and modern platform has transformed how we manage and deliver products across any channel, allowing us to significantly scale our offering and provide the best experience for shoppers,” said Dan Finley, CEO of Debenhams. “With fabric, we have the flexibility and business agility to make real-time changes and merchandise our products at the speed our business demands.”

Migrating from its legacy system, Debenhams implemented fabric’s enterprise solution to boost data quality, reduce manual entry, and streamline operations, all within a three-week timeframe. Debenhams now has a single source of truth for product data, across both first-party and third-party vendors, streamlining workflows and providing standardized data across all sources. 

Debenhams’s merchandisers can easily centralize, organize, and deliver data efficiently and in real-time in fabric’s easy-to-use operator console. And now, with the fabric platform, they have the agility to incrementally integrate new commerce services, fully aligned with their evolving business requirements. For more information about fabric’s Product Catalog – a commerce-first approach to product data that centralizes, organizes, and delivers product information on any channel, request a demo, or stop by fabric’s booth #146 at CommerceNext, running June 11-13 in New York.

About fabric

fabric is the next-generation commerce platform that is designed to provide the commerce services customers expect so they can build world-class experiences, anywhere. fabric is on a mission to revolutionize commerce for everyone, and we empower businesses who are striving to deliver commerce that drives conversion and customer outcomes. Leading retailers, including Chico’s, Brooklinen, and Ashley’s Furniture, trust fabric to run their modern commerce business. Headquartered in San Francisco, fabric was founded in 2017 by a group of industry veterans determined to bring the same technical principles found at Amazon to retail. Learn more at https://fabric.inc.

Press Contact:

Cathy Wright Offleash PR for fabric [email protected]

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