Videos

Chiefly Digital Ep. 7: Driving Growth Through Digital-First Omnichannel Strategies

Welcome to Chiefly Digital.

In this episode, fabric’s Jay Topper talks with with Rachel Frederick, VP & GM of Digital at Sur La Table. Rachel shares her inspiring career journey from Sony Music to leading digital strategies at The Gap, Oracle, and now Sur La Table. The conversation dives into ERP systems, e-commerce, and Sur La Table’s unique culinary program.

Key takeaways:

1. In-store to online: Strategies for bringing in-store learning experiences to the digital world
2. Role alignment: Insights on understanding your role and meeting your company’s core needs
3. Digital-first mindset: Tips for embracing a digital-first approach to drive success

Use these actionable strategies to stay ahead—catch the full episode now!