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Mike Micucci & Mark Lewis on the Retail Shift to AI Product Discovery

fabric CEO Mike Micucci & Netalico CEO Mark Lewis explore the shift from SEO to AI discovery, and what retailers must do to adapt.

Brittany Chambers1 min read

AI is the new storefront. fabric’s CEO, Mike Micucci, chatted with Netalico’s CEO & Founder, Mark Lewis, to explore how to adapt and win in this channel shift.

In this video, you’ll learn:

  1. Why discovery is moving from Google search to AI/LLMs
  2. How to structure product data so agents actually surface your products
  3. What it takes to deliver on the “promise” (availability, delivery, returns) that keeps customers coming back

👉 Watch the full conversation now and learn how fabric Product Agent can get your product data AI-ready!

Watch on YouTube

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