Videos

Chiefly Digital Ep. 6: Mastering E-commerce and Marketing Integration

Welcome to Chiefly Digital.

In this episode, fabric’s Jay Topper talks with Stephanie Urban, a Marketing & E-commerce Consultant, now leading her own consulting group and a stealth startup. Stephanie shares her career journey from fashion blogger to digital marketing leader and offers tips on integrating e-commerce and marketing for stronger insights and better customer experiences.

Key takeaways:

  1. Marketing & e-commerce: Smart strategies for aligning marketing with e-commerce dynamics
  2. Influencer impact: How influencer marketing drives engagement, especially on TikTok
  3. Brand marketing measurement: Techniques to assess brand marketing and target the right audience at the right time

Gain these key marketing strategies to elevate your brand—catch the full episode now!